Questions

How does AI search impact organic traffic?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How does AI search impact organic traffic? If you’re a business leader, “organic traffic” isn’t just a marketing metric. It’s pipeline you didn’t have to pay for. […]

How does AI search impact organic traffic? Read More »

What is generative search optimization?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. What is generative search optimization? If you’re leading a business, this question is really about one thing: **how do you stay discoverable and trusted when customers stop

What is generative search optimization? Read More »

How to optimize content for AI search engines?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How to optimize content for AI search engines? If you’re asking this question as a business leader, what you’re really asking is: **How do we make sure

How to optimize content for AI search engines? Read More »

How do LLMs choose sources for answers?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How do LLMs choose sources for answers? If you’re a business leader, this question really means: *When a buyer asks ChatGPT or Google AI Overviews for “the

How do LLMs choose sources for answers? Read More »

Is SEO still relevant with AI search?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. Is SEO still relevant with AI search? If you’re a business leader, you’re not really asking about “SEO.” You’re asking something more direct: Will our website still

Is SEO still relevant with AI search? Read More »

# How does AI change search engine optimization?

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. # How does AI change search engine optimization? If you’re leading a business, the real question isn’t “How do I rank on Google?” anymore. It’s: **How do

# How does AI change search engine optimization? Read More »

# How to rank in AI search results?

+ $(‘Code2’).first().json.post_content.replace(/^#{1,6}\s+/gm, ”) Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. # How to rank in AI search results? If you’re asking how to rank in AI search results, what you really mean (in business

# How to rank in AI search results? Read More »