Questions

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How often should content be updated for AI? If you’re asking how often to update content for AI, what you’re really asking is: **How do we stay […]

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. Should content be shorter or longer for AI? If you’re a business leader, this question isn’t really about word count. It’s about revenue. Because in AI-powered search,

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How does topical authority impact AI answers? If your prospects are asking AI tools for recommendations—and your company isn’t mentioned—you’re not just losing traffic. You’re losing trust,

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. Do FAQs improve AI visibility? If you’re asking this question, you’re really asking a business question: **will adding (or improving) an FAQ section help my company get

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How does structured data affect AI visibility? If you’re a business leader, this question isn’t really about code or “markup.” It’s about revenue. Structured data affects AI

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. Do blog posts help with AI visibility? If you’re a business leader, the real question isn’t “Should we blog?” It’s: **Will publishing blog content help our company

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. What content formats work best for AI? If you’re asking this question, you’re really asking a business question: **what kinds of content will get my company discovered,

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How to write content for AI visibility? If you’re asking this question, you’re really asking a business question: **How do we show up when buyers ask AI

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. How long does it take to improve AI visibility? A better way to ask this in business terms is: **How long until AI-driven discovery starts sending us

Quick takeaway: Generative Engine Optimization (GEO) helps businesses structure their websites so AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews can understand, cite, and recommend them. Can small businesses compete in AI visibility? If you’re a small business, this question isn’t really about “AI.” It’s about revenue. If you’re a small business, this